Let your research shine by using a monochromatic and minimalistic color palette. In this article, Im going to list over 15 marketing case study examples, case study tips, and case study templates to help you create a case study that converts. Whilst you want to create a professional-looking, well-written and design case study theres no need to overcomplicate things. The same thing applies to B2B and/or SaaS businesses but for this type of business, besides regular, short reviews, having a detailed case study can help tremendously. Etsy wanted to redesign a few of its major sections and had to rescale over 135 million images in order to do it. So what does a case study look like and how can you create one? The stylistic choices, like the drop shadow on the graphs, help the information stand out too. How to Approach a Responsive Design, Tito Bottitta Using bold and bright colors as well as contrasting shapes, large bold fonts, and simple icons is a great way to highlight your wins. It serves millions of readers everyday with in-depth journalism and informed comment. Designing a New Playground Brand, Ryan Bannon You can use a large, bold, contrasting font to help this information stand out from the page and provide interest. Also, check out Trent Waltons perspective on the redesign. To create truly useful designs, typographers need to examine not only how characters relate to each other within a style, but also how different styles relate to each other within a family. By producing case studies featuring your current clients or customers, you are showcasing how your tool or product can be used. Its also a good way to interview your customers about why they work with you. Dan Birman. Leslie's Meal Planner case study is the perfect example of a product designer case study based on a mock project. Then this templates the one for you. vectors, actions, logos, textures, patterns & more! Jamie talks about the process of finding the right default profile pictures for the 37signals website. (This would also be a neat graphic to repurpose for social media promotion purposes.). It also condenses all the text components down to a few sentences of varying lengths along with bullet points for easy, engaged reading. A black-and-white minimalist base paired with large images really puts his designs as the focal point. I have done various similar p More. Kothary shares his insight into making Microsofts new website. effectively with our Venngage guide and once youve done that. Please feel free to comment below and tell us what you thought. Berger & Fhr was hired to help create the new identity and visual brand of Colorado, the place they call home. Instead, usean infographicfor your case study needs. In well-written case study examples like the one below, the big wins are highlighted on the second page with a bright orange color and are highlighted in circles. Additions like this can help humanize your project and introduce the heart of the project: your team. Reinventing the Investment Calculator, Alex Bendiken Once you have completed your portfolio, it is time to get it out into the world. Thanks a lot for sharing :), ThanQ for presenting these examples, they helped allot. Youve made your first app! [+6 Types of Case Studies], Despite offering great insights, conventional case studies are known to elicit many-a-yawn and groan. Congratulations! Lessons in Website Security Anti-Patterns by Tesco, Troy Hunt Nobody wants to read pages and pages of text and thats why Venngage wants to help you communicate your ideas visually. 3. Now, the grand finale: Give your portfolio a final proofread for errors. All of the above can be a recipe for disaster for your case studies. They draw you in from the first line, explaining why they were contacted, and walking you through the process from start to finish. The layout and color palette create an eye-catching yet serene portfolio that speaks volumes about Mariolys work and attention to detail without the need for text. It leads with results. This goes to show the amount of thought and dedication that is put into designing logos. Its not because your audience wont understand your content (most, given the proper motivation, will be able to after a few read-throughs). Designing for Designers, Kyle Meyer How to validate your design? Even if your portfolio site is serving as a place to showcase your personal projects, make sure to share your own portfolio as widely as possible. This portfolio is a great example of how to use specfiic color palettes and interesting geometric layouts to create a truly stunning design portfolio. Theres a(n): And yes, I know were tooting our own horn with this template. Some of them are essential, and Learn how Firefoxs logo was simplified to better fit its extended usage beyond a desktop web browser. I hope you to upload tutorial on Youtube about logo process design and brainstorming idea for logo project ? Theyre not just logos but rather the birthchild of a creator. Xolv.io & XSpecs web design - case study. Hi, Im Chris Spooner. By using creativelayout choices, crispiconographyand a punchy color palette, viewers will be able to effortlessly absorb how a person (or business)s problem was alleviatedusing your product, business, strategy etc. Hope you answer Thanks :), Glad you liked the examples. Icon design can be time-consuming. FiftyThree shares the design process behind the new zoom feature in its Paper app. By clicking Accept All Cookies, you agree to the storing of cookies on your Writing a case study doesnt mean using text as the only medium for sharing results. Batch Processing Millions and Millions of Images, Mike Brittain This graphic design proposal example, below, shares some profile images and a little info about each team member. Keep it up :). The magazine covers, posters, logos, business cards, websites, and mobile apps are only a few examples of what graphic design businesses can deliver as their concept to their clients and audience. An Experts Guide to Creating Graphic Design Case Studies, The Basics of Composition to Help You Create Powerful Graphic Designs, Facebook Image Sizes (or, the Secret to Non-Blurry Photos in 2023), How to Design with Brown: Color Theory, Symbolism, and On-Trend Palettes, How to Post a Video on Instagram from Mobile and PC. I promise you the case study infographics below will effortlessly engage your audience and boost your conversion rate to boot. The process of writing great copy for a landing page is covered step by step. And they supercharge your storytelling, employing the same principles known for boosting learning and informationby up to 400% percent. With this Blue Cap case study icons, colors, and impactfulpattern designs have been used to create an engaging design that catches your eye. Im from Puerto Rico and I did my Master Degree in Pratt institute, my favorite designs are Corporate Identity but a long time I dont work, I really like a lot your Corporate Identity works, my works are junk next to yours. If someone handed you a dense case study, odds are you wouldnt read it right away. https://express.adobe.com/page/wF8W0IyeANnUn/. While I have mentioned a general structure for case study templates in the previous section, some points should be remembered to create engaging content. The cover spotlights an illustration and headlines of what readers will find inside, while the inner pages do a great job of visualizing the content and calling out main points while still ensuring the copy is the star of the show. This is a smart tactic that ensures your first impression counts especially if theres huge figures to grab the audiences attention. Take the reader through your process: how you identified ways to help, how you met with the client, and what changes you implemented. Less is often more, and this is especially true when it comes to creating designs. We hope you will enjoy this article and hopefully get inspired to create your own logo. My Notes on Writing an E-Book, Jonathan Snook Have you given the art direction your best effort? Maybe they arent interested in the journey, or how your old client is now your best friend who brings you apple pie on Sundays. Your audience probably has to read through enough technical docs in their day-to-day work, so why would they waste their time and attention on your long-winded lessons? The Making of the Moscow Metro Map 2.0, Art Lebedev Studio Not only are case studies a great way to explain the design process of an agency, but they also help designers and developers to learn from each other. Rethinking the Case Study, Christopher Butler When it comes to writing a case study, make sure you approach the company holistically and analyze everything from their social media to their sales. Madeline is a graduate of our DesignerUp Product Design course. Others include case studies, mockups, videos, offers for online classes, ecommerce shops, an about page, or a peek into the design studio. 82% of marketers use case studies in their marketingbecause its such an effective tool to help quickly gain customers trust and to showcase the potential of your product. Give them what they want! Being able to quantify your findings is important to help understand the information fully. Lauren Hom created a webpage-called Hom Sweet Hom-to display her design portfolio. Write down your case studies before you do almost anything else I know this is not as fun as designing your website but like most things in life, it helps to get the hardest task out of the way first. And other printed books. Dunst shares the process behind the creation of the Novel typeface. They may be set by us or by third party providers. Most design leads advise juniors to build a portfolio based on internship experiences, mock projects, or Managing JavaScript on Responsive Websites, Jeremy Fields Trimming the Fat, Paul Robert Lloyd To create a compelling case study, identify the key takeaways from your research. You might glance at it, flip through a couple pages, then put it aside for later. Whether youre a B2B or B2C company, business case studies can be a powerful resource to help with your sales, marketing, and even internal departmental awareness. Further Reading on SmashingMag: Showcase of Case Studies in Design Portfolios 15 Impressive Case Studies from Behance Making the information clear helps draw attention to the important results, and it helps improve theaccessibility of the design. It covers sprite sheets, Retina support, 3-D content and more. Campus Quad iPhone App, Soft Facade Browse our selection of case study templates and click "create" to get started. Prospects who can read it and think, Thats my problem too! will immediately feel that you can really help them. Theres also ample room to provide quotes and add a dimension of social proof to your case study.Related:How Infographics Can Support Visual Learning. If the answer is no or at least, rarely you get my point. You do not need to sweet-talk potential clients with a poetic cover letter or witty banter. Become an Access All Areas Member to unlock 100s of design resources & tutorials, thats all cool am,azing design process and very talented designer ive ever seen.. We'll only send the occasional email and promise not to spam. Having everything on one page encourages potential clients to really scroll through and look at everything, while linking to external examples and including personal contact information demonstrates credibility. I've been a long time admirer of his work every since his mind-blowing animations and micro-interactions arrested me mid Dribbble scroll many years ago. This article shows why that decision took their website to the next level. Such a project would give the students an opportunity to gain valuable experience and help them transition into freelancing, and the client would get good quality work, despite the modest budget. One of our very own graduates! In this overview of useful case studies, weve featured studies that have recounted decisions made about particular design elements, as well as studies of full overhauls and their accompanying technical challenges. Putting together a portfolio as a junior designer - who doesn't have real-life projects yet - is challenging to say the least. These cookies help us provide enhanced functionality and personalisation, and remember your settings. The heading is the ideal place to put the most impactful information, as this is the first thing that people will read. Its really just that simple. Everyone loves to hear a good story, whether its what your friend saw her neighbor doing on her lawn, or how that crazy SUV driver cut off your brother in traffic today. This is easy enough, until borders are thrown into the mix. Refinder: Test-Driven Development, Maciej Pasternacki Griendling writes about the design process behind Google Maps treasure mode. And theyre easy to customize: just choose any template,sign up for a free accountand use Venngages drag-and-drop editor to swap outanyof the assets you see in seconds. Single page scrolling portfolios are great to send over to potential clients once communication is already underway. Responsibly Responsive: Developing the Greenbelt Website, Rachel Andrew Mastering the Application Cache Manifest for Offline Web Apps and Performance, Julien Nicault You can update your portfolio regularly and use SEO keywords to increase the potential for new clients to stumble upon your work through a simple Google search. This is achieved by defining the client's problem and the designer's role, along with an overview of the designer's process. Check out the image below for a quick summary: Related:What is a Case Study? Using charts in your case study can also be useful if youre creating a project management case study. It makes customers want to read more to find out how exactly lead quality was increased by such a massive amount. 01. How We Built a Photoshop Extension With HTML, CSS and JS, Brian Reavis Want more inspiration? Case Study Format: https://johnyvino.com/, Process, Goal and Task Oriented that varies with each project. Read about how 14islands took the web app for Kambi, a sports-betting service, to the next level. Being able to review your work, look at what youve accomplished, and learn from it is incredibly useful. By combining social media icons with icons that show in-person communication we know that this is a well-researched and thorough case study. Make sure to ask for permission before using the quote. It breaks up the text content with white backed sections, while purposeful pops of blood orange keep things interesting throughout. Iconfinder Logo, SoftFacade Writing a case study from the perspective of the client is another effective method. All Rights Reserved. Peter Bilak discusses how to achieve this. While keywords can help with SEO (Search Engine Optimization) so you surface in design-related search results, social media is also a fantastic way to share your visual talents. Then use free portfolio website templates to design the digital portfolio of your dreams. Related:10+ Best Infographics To Inspire Marketing Campaigns. Its the words you use to describe yourself and your work, the fonts and colors you choose, your profile or other images you feature, and other little touches that hint at who you are. What's your design process; What are the design options and how decisions are made? 4. Page-Flip Effect From 20 Things I Learned, Hakim El Hattab The Making of Octicons, GitHub Lloyd walks through the performance optimizations he made for his website, trimming the page load from 383 to 100 KB. Adobe Express features a plug-and-play way to craft a totally polished, extra-sexy one-page website featuring in-line images, parallax scrolling, full-width images, windows, website links, videos, photogrids, and more. But case study content doesnt have to be as demanding as the text-heavy documents of yesteryear. While clients want to get a sense of your personality, these accounts are the places to feature your designs, latest projects, and talents. Cookies and similar technologies collect certain information about how youre using our website. In the context of a business, however, case studies take customer success stories and explore how they use your product to help them achieve their business goals. This study is about how the company visualized noise and styled its blog categories in a unique way. These cookies are set by our advertising partners to track your activity and show you relevant Venngage ads on other sites as you browse the internet. As you scroll through these eye-catching online portfolios, notice how they are organized and what graphic design work they feature. The Anatomy Of A Successful Logo Redesign, Belinda Lanks Behind the Scenes of the New Kippt, Gannon Burgett Mentoring: The Evaluation, Laura Kalbag Note how this infographic followsthe typical format of a business case study. Case studies are a powerful tool inthe creativeindustry. RyuCreative Made With Squarespace RyuCreative is a boutique-style marketing agency in Los Angeles. Its not just your designs that showcase your personality. We must admit that this post is quite a long one, so weve decided to divide it into two parts to make it easier for you to navigate. Noise, How We Built the Responsive Olympics Site, The Anatomy Of A Successful Logo Redesign, Rebuilding a University Homepage to Be Responsive. Groudan worked closely with Mozillas user experience researchers and designers to rethink how Firefox could better offer saving for later functionality in the browser. As you continue to get new jobs and have new work to share, do not forget to update your portfolio. Rebuilding a University Homepage to Be Responsive. Dan Mall has put together a case study of the creation of the new Crayola application for kids. Harvey: A Second Face for Your JavaScript, Joschka Kintscher Its a UX study in turning a boring financial calculator into something youd actually want to use. Designing Type Systems, Peter Bilak Castro analyzes the front-end performance of GitHub and shares his findings. Before you turn your hard work into a sleek package that captures your creative skill, you need to know what you want to include. 17. Lots of techniques and tactics to optimize your website for better conversions shared by marketers. But dont take that as a reason to write them off altogether! If you're looking to adopt some advertising ideas, or even if you're creating an ad of your own, come with us as we have a look at 30 examples of beautifully created advertising case studies that each have plenty of wisdom and design tips that you can incorporate in a poster or rack card. The Making of the Interactive Treehouse Ad, Chris Coyier If this is the case, base your questions around this. The watch faces for Android Wear Smartwatches use contrast and alignment to create a stunning but usable clock display. She mainly used the French landscape which she had used for the Tour de France Infographic as a starting point. When conducting any sort of research stats, facts, and figures are like gold dust (aka, really valuable). Like this business infographic below: As a part of yourcommunication strategy, infographics offer a creative solution for presenting what could otherwise be dry data or insights, keeping readers and potential customers engaged by enticing combination of text and images. He is a thoughtful, meticulous designer that understands how to align user and business goals all while transmuting conventional interaction patterns into something that is altogether transcendent yet familiar. Here are five examples of designers who do case studies well. Why a case study infographic is your key to captivating and converting readers, 10 engaging case study infographic examples and templates, Win customers over with these case study infographics, What is a Case Study? What makes it even more special, the target audience is over 50 years old. working toronto workshop. My Honey makes people and bees happy. If so, ditch them. Do all of your selected images represent the style or styles you want to be known for? Music Video Lights: The Latest WebGL Sensation, Carlos Ulloa Meseguer writes how she created Magasin, a typefaces inspired by fluid handwriting. Type Study series, Adobe Typekit Browse our collection of free UX/UI design crash courses and video lesson library, Watch free replays or our live UX/UI and Product Designer webinars and workshops, Download our Notion templates for UX/UI and Product Designers, Listen to the latest episodes of our DesignerUp Podcast about mindful design. Madeline is a graduate of our DesignerUp Product Design course. OFlaherty-Chan looks at a better workflow for designing apps. The first step, before starting your case study research, is to think about what you aim to learn or what you aim to prove. Several people predicted that 2013 would be the year of self-publishing. Without further ado, lets take a look at 10 case study infographics thatll get you readershipandresults.Related: What Are the 9 Types of Infographics? If a potential new client can read the study and easily put themselves in the shoes of someone youve already helped, then congratulations youre on your way to a study done right. This case study report example could also be used within an annual or end-of-year report. 4. Whitney Graphic Identity, Experimental Jetset Starting with related case studies helps you to attract more of the same. This very detailed case study looks at the Find Your Way to Oz demo, a Google Chrome experiment by Disney. Consider using shapes and color to present photographs or avatars in your graphic design . Butler explains what case studies are for and what a great one looks like, and he lays out a practical plan for writing one. They each hail from a different background (and sometimes non-design industry) that informs who they are and what they work on as a designer. As you consider your options, ask yourself which of the following youd like to include: For a quick start, try Adobe Expresss free e-portfolio website template.
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