Despite facing headwinds in the lower-end broadband market, the company has managed to grow domestic broadband revenue by 5% and international connectivity by an impressive 18%. PHILADELPHIA--(BUSINESS WIRE)--Comcast NBCUniversal today announced the launch of the NBC Olympics VR by Xfinity app. Well, if it's all about identity (as it seems it's supposed to be these days), notice there's all of one white male in the commercial. debbie_frey@comcast.com Our analysts are third party authors that include both professional investors and individual investors who may not be licensed or certified by any institute or regulatory body. NBC confirmed last week that it will offer the 2022 Winter Olympics from Beijing, China in 4K HDR (High Dynamic Range). Revenue for the first quarter of 2022 increased 14.0% to $31.0 billion. 2 Beds. The cable-and-entertainment giant has a group of ads ready to run in the Tokyo Olympics that, if all goes well, will include footage. We can be the people you taught us to be, the copy reads. Schultz's journey, however impressive. Excluding $1.5 billion in revenue from those events, media revenue was off 2%, the company said. Have questions about this ad or our catalog? . To ensure the most secure and best overall experience on our website we recommend the latest versions of, Internet Explorer is no longer supported. 972 Sq. Need a credit fix? Procter & Gamble has long branded itself as the Proud Sponsor of Moms for the Olympics, with memorable spots that highlight how mothers have supported their budding young athletes on their quest to the Games. active lifestyle. The company is sponsoring the USA Climbing team, as the sport is another set to make its debut in the Tokyo Games. Speaking of milk, how about some cookies? stories of business owners. The 60-second spot highlights Team USA Paralympian snowboarder Mike Schultz. This story, like the stories of so many businesses that are finding a way forward, is a reminder of why we do the work we do.. The spot, created by Goodby Silverstein & Partnerstells the story in visual flashbacks and present-day footage. Check out our FAQ Page. and on March 1112 for banked slalom. Furthermore, given the company's improved execution and the potential for exceeding consensus estimates, the stock seems well-positioned for future growth and appreciation. He took the checkered flag Saturday in the Xfinity Series race at Dover Motor Speedway. Our large network provides access to quality care throughout our service areas to meet the need of all our members - where and when they need it. The 4K HDR coverage will include the Opening and Closing Ceremony (live) and each night's live NBC primetime show which includes recorded events. Schultz will compete as part of Team USA Paralympic snowboarding on March 67 in snowboard cross Comcast's Winter Olympics viewing experience will be available across the company's U.S. entertainment platforms, including Xfinity X1, Xfinity Flex and XClass TV, and feature a comprehensive . Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief. The company's wireless business and streaming platform, Peacock, demonstrate its adaptability and innovative approach to meeting consumer demands. Ann-Christine Diaz is the Creativity Editor at Ad Age. The campaign introduces the new tagline Go get it, and features people from all walks of life, along with athletes Tony Hawk and his protg Dalia Lundquist, taking on the world with gusto (finally, after the pandemic put so much on hold). If you have an ad-blocker enabled you may be blocked from proceeding. "Its about resilience and adaptability.". Comcast has planned to roll out a series of commercials on the theme of being ready for whats next during this years event and will officially launch on February 4. As we dive into the company's performance, we will explore the strategic reorganization into two reportable units, the success of its Connectivity & Platforms and Content & Experiences businesses, and the growth of its wireless and streaming services. Accessible from the home screen or by simply saying Olympics into the voice remote, the Olympics hub will offer quick access to every minute of live coverage, curated collections of highlights and replays, special shows and documentaries, and more. In one of the most charming ideas weve seen so far, Comcasts Xfinity, an official partner of Team USA, turns to everyday folks to put their own spin on the Olympic Games theme song, Buglers Dream. The #XfinityFanthem campaign from 72andSunny shows young and old at home, on the street and in backyards performing the tune in their own respective styles. Earnings-per-share is projected to remain relatively flat in 2023 at $3.63, with an acceleration of 13.4% to $4.11 in 2024. Every athlete has a story, but not all of them have one like this an inventor and entrepreneur, running his own business while competing in the games against people using his own products, added Jim Elliott, executive creative director of Goodby Silverstein & Partners. The campaign from Gale placed Olympians such as cyclist Kristin Armstrong and karate competitor Ariel Torres in a secret training room behind the fridge of a grocery store, and then captured the candid reactions of shoppers once they discovered what was happening behind the milk jugs. Over the past three months, the 10 companies from the 2022 accelerator collaborated with experts from Comcast, NBCUniversal, Sky, and Boomtown Accelerators, along with SportsTech's advisors, to . Variety is a part of Penske Media Corporation. NBC also owns the streaming service, Peacock, which would . Its about resilience and adaptability. You will get a letter in the mail that tells you if your Medi-Cal was renewed automatically by the county or if your county needs more information. By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. Stories range from businesses tackling a busy winter to personal In 2014, Comcast bought the rights to broadcast the Olympics for $7.75 billion from 2014 to 2032. Making this experience possible is our global technology platform which enables us to streamline innovation across our growing portfolio of entertainment devices, connecting millions of customers to the amazing moments and experiences only the Olympics can deliver.". I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. While Toyota pulled all local advertising in Tokyo, the official Olympics partner will continue to advertise in other markets. The outlook for free cash flow appears to be robust, as capital expenditure growth is expected to peak at $12.6 billion in 2024, with the consensus forecast anticipating a modest 1.5% increase to $12.8 billion. $7,758 (20.7%) Beijing Olympics . We work closely with independent physicians to deliver coordinated, personalized care to all of our patients. The valuation of Comcast appears to be compelling based on FactSet's consensus estimates for the coming years. He also established his own prosthetics business, BioDapt Inc. Here's how Comcast did in the third quarter of 2022 compared with what Wall Street was anticipating, based on a survey of analysts by Refinitiv: Earnings per share: 96 cents, adjusted vs. 90. Comcast Business Airs Inspiring 'Ready For Anything' Spot At Olympics - 02/07/2022 The 60-second spot highlights snowboarder Mike Schultz. See all the champions from past golf tournaments and how the results played out. This represents a significant slowdown compared to the 19% increase in 2022 and the 16% increase in 2023. Find greatness in the making, the endline reads. record. Customers can filter the schedule by any of the 15 Olympic sports, tune directly to an event airing now, set a reminder, or schedule a DVR recording. Comcast CEO Brian Roberts said the company had solid revenue growth in our high-margin connectivity businesses, while increasing our Peacock subscribers more than 60% year-over-year. Executives, he added, projected great momentum across the company, including Studios where Super Mario Bros. has smashed global box office records to become one of the most successful movies of 2023.. Comcast TV Spot, '2022 Winter Olympics: The Sportsmanship Effect' Song by David Ruffin Real-Time Ad Measurement Across Linear and CTV TV Ad Attribution & Benchmarking Marketing Stack Integrations and Multi-Touch Attribution Real-Time Video Ad Creative Assessment You may unsubscribe at any time. Our assessment of the Q1 results indicates that the strong performance in high-margin Connectivity & Platforms business, which showcased a year-over-year margin expansion of 160 basis points, is a testament to Comcast's disciplined investment and growth strategy. "Mikes tenacity and mindset are exactly what Comcast Business stands Any favorited sports will carry over to the Xfinity Stream app, so customers will see the same personalized experience when accessing the Games on the go. The iconic fanfare enlivens everybody, be they family members enjoying a cookout, campers by the seaside or women at the nail salon. In our opinion, the company's commitment to investing in content production and strategic partnerships will further strengthen its position in the streaming market. Comcast's Q1 earnings results signal a strong start to the year, driven by the successful reorganization and growth in high-margin businesses. When he lost his left leg in an accident, he built. An adrenaline-packed ad from Saatchi & Saatchi Australia stars Paralympian wheelchair rugby player Ryley Batt, capturing his fierce athleticism in the arena. business owners nationwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, . The company's focus on high-margin businesses, disciplined cost control, and commitment to shareholder value suggest that Comcast is well-prepared to navigate the challenges of the rapidly evolving media and communications landscape. XFINITY 10G Network TV Spot, 'Bring Your Kids to Work Day: Internet', XFINITY Rewards TV Spot, 'Dale Earnhardt Jr. Password NBC carries the Olympics, and is owned by Comcast as well. The best TV commercials of the Winter Olympic Games of 2022. I am not receiving compensation for it (other than from Seeking Alpha). The 2022 Winter Olympics averaged 11.4 million viewers across NBC's networks in prime time, a 42% decrease from the 2018 Winter Games in Pyeongchang, South Korea. Returned $3.2 Billion to . With a strong outlook for revenue growth, EPS acceleration, and robust free cash flow, the stock's current trading multiple seems to be an attractive entry point for investors. But not all of them have one like thisan inventor and entrepreneur, running his own business while competing in the games against people using his own products," added Goodby Silverstein Executive Creative Director Jim Elliott. That being said, the advertising business continues to suffer, with ad sales down 6.1 percent year over year, excluding the Super Bowl and Olympics (as one would expect, with those events included . Surprise', XFINITY TV Spot, 'Tree Removal' Featuring Judy Greer, Mary Faber, Marcus Toji, XFINITY 10G Network TV Spot, 'Bring Your Kids to Work Day', XFINITY 10G Network TV Spot, 'Bring Your Kids to Work Day: $19.99', XFINITY 10G TV Spot, 'Cuando tena tu edad' [Spanish], XFINITY TV Spot, 'Moving Is a Breeze' Featuring Ego Nwodim, This site uses cookies to provide you with a great user experience. PHILADELPHIA--(BUSINESS WIRE)--Apr. Choosing the right medical group to accompany your senior health plan is an important decision. In the past, Nike has pulled off newsmaking ambush campaigns such as 2012s Find Your Greatness push that drew the spotlight away from official Olympics sponsors, including competitor Adidas. We believe that the company's improved execution and positive growth prospects suggest that the stock is quite attractive at these levels. This energy, XFINITY says, represents the inspiration invoked by the Team of Tomorrow, and you can find it even in your living room. 1 Bath. Comcast reported earnings per share of 92 cents after adjusting for one-time items. Comcast plans to run a series of spots during the Olympicscentered on the theme of "being ready for whats next." including the 2022 Super Bowl and Beijing Olympics . Schultzs determination led to a gold and medal at the 2018 Winter Paralympics in snowboarding. Here to reduce financial suffering. In our view, Comcast's strategic focus on high-margin businesses and disciplined cost control will be key to navigating these challenges effectively. I am not receiving compensation for it (other than from Seeking Alpha). The epic tale begins in 2008 when, amid a successful snowboarding career, Schultz was involved in a crash that led to the amputation of his left leg below the knee. Comcast said it managed to boost profit during its fiscal first quarter even as it navigated a . 4 min. Date Jan 27, 2022 Client : Comcast Agency : Goodby Silverstein & Partners SVP Chief Marketing Officer : Eileen Diskin VP Brand & Communication : Michelle Snyder Executive Director Brand. He invented Moto Knee, an adaptive prosthetic used by military personnel, athletes and other amputees who want to maintain an Making this experience possible is our global technology platform which enables us to streamline innovation across our growing portfolio of entertainment devices, connecting millions of customers to the amazing moments and experiences only the Olympics can deliver.". If you're already a paid subscriber, please sign-in. The Milk Processor Education Program aka MilkPep, an official sponsor of Team USA, turned to Olympic athletes to give muscle to the famous Got Milk? message. . 2023 Variety Media, LLC. Are you a print subscriber? After losing his left leg in a snowmobile crash 14 years ago, Schultz designed his own prosthetic, and scored gold and silver for Team USA. Even the guitar player outside a coffee shop joins in the excitement of the blaring trumpets and crashing symbols, punctuated by mooing cow. Subscribe to my Substack to get my latest and most complete analysis before anyone else -- It's free: https://zenanalyst.substack.com/. Nabisco is highlighting its role as the official cookie and cracker sponsor of Team USA at the Olympics and Paralympics with Snack Together. For its 2022 Winter Olympics campaign, telecoms company Comcast, with the help of agency Goodby Silverstein & Partners, is shining the spotlight on Team USA Paralympian snowboarder Mike Schultz to tell the compelling story of how he overcame the odds to turn his life around. 4 min read Combination of New Winter Olympics Hub and Award-winning. Uber is leveraging the Olympics global stage to promote its suite of offerings as a single brand for the first time. Milk Processor Education ProgramGot Milk? The campaign from The Community shows how a man on a hike, kids in the classroom and a woman on the subway are swept into the thrill of the competition, thanks to Samsung mobile devices. The brand debuted a major push during the opening ceremony entitled Its you. A copywriter's review of the most engaging, entertaining, and heart-warming TV spots that deserve a gold medal. The IOC and Chinese flag are seen flying next to each other during the Opening Ceremony of the Beijing 2022 Winter Olympics at the Beijing National Stadium on Feb. 4, 2022, in . Its an honor for us to share his story with the world.. At Prospect Medical Group, our senior members receive additional benefits and services that other medical groups may not offer. Consolidated Financial Results. Reconciliation of Media Revenue Excluding Olympics and 2022 Super Bowl (Unaudited) Three Months Ended March 31, (in millions) 2023. $637,000. By using iSpot.tv, you accept our, Put a Little Love in Your Heart - David Ruffin, Comcast/XFINITY X1 Entertainment Operating System, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. Are you a print subscriber? Once verified, the information you provide will be displayed on our site. The company made no mention in its earnings report of issues at NBCUniversal, where former CEO Jeff Shell was ousted over the weekend after Comcast investigated allegations of an inappropriate relationship between Shell and a subordinate employee. Seeking Alpha is not a licensed securities dealer, broker or US investment adviser or investment bank. Xfinity and Team USA A Gold Medal Partnership, Team USA at the Paralympic Winter Games Beijing 2022, Exchange and Comcast NBCUniversal Team Up to Provide Service Members with Free Streaming of the Beijing Paralympic Games. About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features Press Copyright Contact us Creators . The success of Comcast's wireless business and the rapid growth of Peacock, with a 60% YoY increase in paid subscribers, highlight the company's ability to innovate and adapt to consumer demands. As the company continues to execute its growth strategies and adapt to market demands, there is potential for significant appreciation in the coming years. We meet the indomitable Schultz in a 60-second spot from Comcast Business that breaks during coverage of the 2022 Winter Olympics. 2022 Client : Xfinity Agency : Goodby Silverstein & Partners. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Marketing Automotive Awards(April 5, 2023, NYC), Creative Media Awards(February 2, 2023, NYC), Agency of the Year(January 25, 2023, NYC), MediaPost All Stars(January 25, 2023, NYC), Bridgestone Americas Awards PPK In-Store, Digital Assignment, Limited-Edition Vizzy Orange Creme Pop Promotes 'Flavor Vibe', Richard Branson Wants You To Channel 'Dyslexic Thinking', Stagwell Acquires 'Huskies' Agency, Aligns It With Forsman & Boderfors, IPG Reports Organic Decline of 0.2% In The First Quarter, Join Top Search and Performance Buyers in Charleston, Keep up-to-date with media, marketing and advertising news, Invitations to exclusive industry events and research. "This spot isnt just about Mikes journey as an athlete or his path to becoming a business owner, both of which are extremely powerful," said Eileen Diskin, chief marketing officer and SVP, Comcast Business. People from all walks of life, children and adults, chefs and astronauts, become energized with the athletic spirit after a young girl asks her XFINITY X1 remote to show her the 2020 Tokyo Olympics and begins conducting. With a consistent focus on shareholder value, the return of $3.2 billion to shareholders through buybacks and dividends showcases the company's commitment to delivering returns despite market challenges. With every Olympic and Paralympic Games, Comcast NBCUniversal redefines the way millions experience all the moments of inspiration and action. 2022. Comcasts Winter Olympics viewing experience will be available across the companys U.S. entertainment platforms, including Xfinity X1, Xfinity Flex and XClass TV, and feature a comprehensive Olympics hub making it easy for customers to find and watch every minute of the action. Investors looking for an undervalued stock with strong growth potential may find Comcast's current valuation to be an attractive entry point. IWU alum composes music for Xfinity Olympic commercial . Philadelphia-based Comcast broadcasts the Olympics, a South Jersey aluminum plant eyes a rebirth, and Gov. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. Ready for Anything shows viewers a complete timeline with behind-the-scenes photographs of Schultz during that time right up to the present day, giving it a heartfelt quality. . Ft. 6446 Allston St, East Los Angeles, CA 90022 + $132/sq ft. larger lot. Returned from injury to win his fourth state championship in 2023. Read more about this promo: https://nca.st/gWk0OSubscribe to NewscastStudio on YouTube in two easy clicks: https://nca.st/ncytsubThis video may contain conte. 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Paul, the NBC-owned Olympic Channel, which has been a showcase for the network's exclusive coverage of the Winter and Summer games, is ceasing operations on September 30. MPO + Marketing/Promotion/Other Source: Comcast Corp. The Philadelphia owner of NBCUniversal, Sky and its large broadband and cable business said profit came to $3.83 billion, or 91 cents per share, compared with $3.55 billion, or 78 cents per share in the year-earlier period. Curated and updated in real-time by Xfinity sports editors with top highlights, trending videos and breaking news, each playlist enables customers to lean in to choose the highlights they want to see or lean back and watch the stories of the Games unfold. IWU to Add Marching Band in 2021. Comcast Boosts Q1 Profit Despite Slowing Broadband, Ad Sales; Peacock U.S. Subs Rise to 22 Million. X1 will feature a new interactive daily schedule for the Winter Games, giving customers one comprehensive and aggregated guide of all live and upcoming events airing across NBCUniversals networks and streaming services. This isnt the only commercial Comcast Business will I wrote this article myself, and it expresses my own opinions. Comcast's revenue fell 4.3% in the first quarter while its Peacock streaming service continued to gain new subscribers at a healthy clip. Combination of New Winter Olympics Hub and Award-winning Voice Remote Make It Easy to Follow Every Minute of The Action, In an Olympic Games First, Customers Across the Companys Entertainment Platforms Can Enjoy all the Olympic Action Free. Dara Treseder, Peloton senior VP and global head of marketing and communications, calls it a love letter to our members and a way to invite new members in.. Feb. 17, 2022. . The brand will air various spots that push the theme: be ready for whats next. Other spots, including one directed by FKA Twigs, highlight the sport of longboard dancing and look back on the evolution of the famous No Comply move. Outside of the job, she can be found getting in touch with her own creativity. during a snocross race in 2008 that resulted in his left leg amputated below the knee. The company's dedication to driving growth in profitable segments, while maintaining profitability in businesses facing secular headwinds, underscores its adaptability and forward-thinking approach. By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. Prospect Medical provides you with services in Orange County, Los Angeles, San Bernardino and Riverside counties. Check out our FAQ Page. Ryan Truex has won his first career NASCAR race after 188 starts across all three national series. Comcast said it managed to boost profit during its fiscal first quarter even as it navigated a dip in media advertising and slowing growth among broadband subscribers, yet boosted U.S. subscribers to its Peacock streaming hub to 22 million. How to Watch The 2022 Olympic Winter Games Jan 12, 2022 Stamford, CT NBCUniversal will present a Winter Olympics-record 2,800+ hours of coverage across NBC, Peacock, USA Network, CNBC, NBCOlympics.com and the NBC Sports app when the XXIV Olympic Winter Games from Beijing, China, begin this February. The addebuted during the opening ceremony, depictinghow the more environmentally-friendly versions of the vehicles are improving the lives of everyday consumers while pointing the brand in a new direction. Analysts Disclosure: I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. Submit ONCE per commercial, and allow 48 to 72 hours for your request to be processed. The company saw revenue rise a meager 1.8% at its connectivity businesses Comcast added 3,000 residential domestic broadband subscribers in the quarter and2,000 business services domestic broadband customers. Last Sold Price. Peacock had $704 million in losses, widening from losses of $456 million in the year-earlier period. What Is High Cholesterol and How Can You Manage It? (215) 983-0563, Comcast Brings the 2022 Olympic Winter Games to More Customers, on More Platforms Than Ever, Internet Explorer presents a security risk. Entering text into the input field will update the search result below. The campaign has included such films as the Emmy-winning Best Job from Wieden+Kennedy, directed by Alejandro Gonzlez Irritu (Birdman, The Revenant). It focuses on the emotional and mental aspect of athletes health and depicts how dogs have brought support to two skateboarders, Brazils Leticia Bufoni, who qualified for this years Olympics, and Dashawn Jordan, who just missed making the U.S. team. Comcast's valuation appears to be undervalued based on the company's projected performance in the coming years. Our dedicated Senior Member Service Teams goal is to eliminate all obstacles to quality, convenient, accessible healthcare.